Sony is join­ing a num­ber of oth­er com­pa­nies, includ­ing Star­bucks, Ford and Coca-Cola, who decid­ed to pull all adver­tis­ing from Face­book and Insta­gram. This includes all paid an unpaid advertising. 

Face­book is fac­ing scruti­ny for con­tin­u­al­ly allow­ing hate­ful con­tent and mis­in­for­ma­tion to exist on its plat­form, while oth­ers have tak­en action against such con­tent. Twit­ter recent­ly start­ed being more aggres­sive with flag­ging prob­lem­at­ic tweets, espe­cial­ly from politi­cians. Twitch has fol­lowed suit, sus­pend­ing numer­ous chan­nels and stream­ers, includ­ing Dr. Dis­re­spect and Don­ald Trump.

Sony pro­vid­ed a state­ment regard­ing the mat­ter to GamesIndustry.Biz, mak­ing it clear they sup­port the grow­ing #StopHate­For­Prof­it cam­paign. “In sup­port of the #StopHate­For­Prof­it cam­paign, we have glob­al­ly sus­pend­ed our Face­book and Insta­gram activ­i­ty, includ­ing adver­tis­ing and non-paid con­tent, until the end of July. We stand for work­ing (and play­ing) togeth­er for good.”

Microsoft has also decid­ed to remove all adver­tis­ing from both Face­book and Insta­gram, which coun­ters their part­ner­ship with Face­book Gam­ing after the com­pa­ny’s stream­ing plat­form (Mix­er) was closed down. Microsoft clar­i­fied that this does­n’t mean Face­book adver­tis­ing will appear on Xbox Dashboard.