Twitch announced that it will be releasing a new program for streamers, one that offers them a way earning a reliable source of income by streaming a specific number of hours.
In a recent blog post, Twitch explained that the Ads Incentive Program will present personalized offers to select streamers when it finally launches. In order to receive this flat payout, streamers will need to stream a certain number of hours while running ads. Twitch stated, “We know how important reliable monthly income is to creators. That’s why, today, we’re introducing predictability into a revenue source that rarely provides it: ads… The goal is simple: help you earn a more predictable monthly income through ads, with no ceiling on earning potential.”
According to Twitch, the Ads Incentive Program was created for two purposes, giving streamers predictable income and managing ads. “No more guesswork when it comes to your monthly ad payouts. No more fiddling with ad timing. We want to free creators from additional management responsibilities so you can focus on doing what you love with the community you love,” the blog reads.
The program will be available to Twitch partners and affiliates, who will see it in the Ads Manager dashboard on the website. Once the streamer has accepted the offer, they’ll set Ads Manager to the rate detailed in the incentive. After streaming the minimum number of required hours, the streamer will collect their payout at the end of the month.
