Activision has reported a new set of financial earnings for the July — September period, and it was quite a doozy for the big publisher. One section of the report, “in-game net bookings,” did particularly well. Of course, this is just the fancy term for micro transactions, which Activision made a whopping $1.2 billion off of over the last three months.
This is a 69% increase over the same period last year, when Activision only made $709 million from the in-game net bookings.
Microtransactions are big business for Activision. Over the last financial period, Activision made $1.95 billion in total revenue, so the money earned through microtransctions alone is more than half of what the company profited.
Microtransactions sales from Call of Duty: Modern Warfare and Warzone were four times higher than the same period last year. However, with the pandemic, there are more people staying home and playing games.
Additionally, Activision stated that Call of Duty: Modern Warfare’s first-year sales are the highest in Call of Duty franchise history.